Hi, I’m Dana Bean, Founder and Principal of Amplify for Good, a Los Angeles–based fundraising and communications consultancy.

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With more than 20 years of experience working with mission-driven organizations, I bring a unique mix of strategy, practical know-how, and creativity to help nonprofits navigate times of transition and opportunity.

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To me, fundraising is so much more than asking for money. It’s about giving people an invitation to be part of something bigger than themselves. When organizations build authentic relationships and tell clear, compelling stories, momentum builds and support follows.

 

Since launching Amplify for Good in 2022, my work has spanned a range of causes aligned with my heart and values, including housing and homelessness, youth development, social services, and the arts. My engagements range from hands-on grant and campaign writing to multi-year development planning, campaign strategy, board engagement, and development infrastructure design.

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Previously, I spent 16 years at Union Station Homeless Services, eventually serving as Chief Development and Communications Officer. During my tenure, I helped guide the organization through significant growth. As revenue expanded from $4.5 million to nearly $40 million, I scaled fundraising capacity while helping lead public campaigns that shifted regional conversations around homelessness and housing justice.

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I hold a BA from UCLA and an MPA with a focus on Nonprofit Sector Management from California State University, Northridge. I’m also a Grant Professional Certified (GPCI) professional. I currently serve on the Board of Directors of the Association of Fundraising Professionals Greater Los Angeles Chapter and the Leadership Team of the LA Fundraisers Network.

 

Outside of work, I enjoy making ceramics, hiking, traveling, and spending time with my rescue dog, Birdie (picture a sassy feather duster with legs).

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